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Winning Campaigns This Month
Lead Articles in Vol. 5 No. 1
Seven Key Elements of a Successful Fundraising Plan
 By Holly Robichaud
It cannot be stated enough that nowadays money is the mother’s milk of politics. Money is the second most pivotal component of a victorious campaign.
It is expensive to campaign and it keeps getting more costly to run for office each cycle. Ten years ago you did not need a web site or a blogging strategy. These new communication tools plus the higher costs for postage and electronic media significantly add to the bottom line.
In a campaign there are always hundreds of ideas on how to spend funds, but a rare few quality ideas on how to raise it.
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